In conjunction with the 2019 PGA Show, 2UNDR announced today that it has entered into a long-term global endorsement agreement with four-time PGA Tour winner Rickie Fowler – who will be prominently featured in the company’s international marketing campaigns.
“Golf has always been a strong area of business for the brand,” said Dave Williams, President & Co-Founder of 2UNDR. “Rickie’s reach and influence not only in the game of golf, but across the sports and lifestyle landscape, will enable us to grow much quicker.”
Williams would go on to say, “Rickie has been a friend of the brand and has worn our product on tour for many years. We are excited to tell the world about our relationship and collaborate on future product lines together.”
“Nobody can see it on TV, but I consider 2UNDER to be an essential element of my wardrobe and styling,” said Fowler. “2UNDR has mastered the perfect combination of comfort, fit and design that is missing from other underwear brands. It provides maximum comfort on and off the course and allows me to focus on winning golf tournaments.”!
Golf industry professionals attending this week’s PGA Show may visit booth 4943 to see the product first-hand and learn more about the brand’s partnership with Fowler.