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Best Practices
Brian Stubbs: Host a Tournament Based on a Collegiate Football Game
John Pershern: Organize a Ryder Cup-Inspired Event
Edward Katchur: Host an Annual Armed Forces Cup
Matt Lodwick: Distribute Informational Packets to Local Businesses
Sara Muldoon: Divide Your Event Schedule Among Staff Members
Chad Ayres: Collaborate With Vendors to Provide Unforgettable Experiences
Patrick Fillian: Conduct Weekly Staff Meetings
Kevin McKinley: Create A Military Golf League
Stanley Cooke: Roll Out the Red Carpet for Events
Harry Kicklighter: Use a 19th Hole to Your Advantage
Connor Farrell: Host Par-3 Tournaments
Morgan Davies: Recognize Maintenance Staff During Member Events
Adam Headley: Increase Facility Revenue With Outings
Jim Hajek: Provide Groups With a Quality Logoed Item
Stuart Smith: Host Monthly Mug Contests
Robbie Ames: Create a Personal Shopping Experience
John Fields: Offer an Outing Merchandise Program
Mason Spalding: Create Packages as Gifts for Club Events
Chris Stover: Maximize Course Revenue With Corporate Outings
Jim Nittoli: Actively Promote Your Events
Matt Montecucco: Organize a “Play With the PGA Professional” Event
Karl Gross: Partner With a Local Restaurant
Mike Roeder: Be a One-Stop Shop for Events
Gordon Swennes: Conduct a Twos Game With Your League
Melissa Williams: Create Themed Events
Sara Dickson: Prioritize Playing Tournament Golf
Marty DeAngelo: Use Event Cards to Simplify Tee Gifts
Cole Handley: Partner With a Brand to Host a Themed Event
Sheldon Callahan: Provide Added Value in Tournament & Outing Administration
Brian Fennen: Host Customer Appreciation Days
Mike Roeder: Use Member Surveys for the Golf Shop
Kevin Childers: Offer Convenience and Customization
Jordan Tillett: Create a Robust Loyalty Program to Spur Business
Bob Coman: Create a Separate Space for Clubfitting, Repair and Equipment Sales
Bill Pollert: Acknowledge and Thank Your Best Supporters
Stephen Wallace: Run an Active, Ongoing Hole-in-One Jackpot
Sean Palmer: Improve Store Design
Hugh Matthis: Conduct Youth Clubfitting Days
Keith Stewart: Offer a $1,000 Challenge
Dave Bahr: Conduct a Pick-3 Contest During Each Major
Dan Colvin: Invigorate Your Staff
Peter Tavares: Promote Basic Course Etiquette Through Patriotic Promotions
Larry Collins: Be Open to the Unexpected Find
Chris Rowe: Acknowledge the Top 10 Customers
Greg Glover: Sell a Variety of Custom Products
Joe Grohman: Have a Professional Salesman Teach Your Staff
Casey Brozek: Let Trunk Shows Teach You About Your Customers
Clint Avret: Offer Take Advantage of Local Events
John Lindert: Personal Incentives to Buyers
Tony Pancake: Use Relationships With Your Vendors to Create Golf Shop Sales
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