Titleist (booth 927) is featuring the new Pro V1 and Pro V1x golf balls, engineered with high-gradient core designs that deliver lower long game spin for increased distance and more consistent flight, while maintaining drop and stop greenside control.
Tilley Endurables (booth 6379) is showcasing its line of golf apparel and famous bucket hats, designed to withstand every golf adventure.
Ping (booth 1142) is launching the G430 drivers and irons this week. There are three versions of the driver, all with a thinner T9S+ titanium face that transfer more energy to the ball and tungsten weighting at the rear for forgiveness. The G430 irons are focused on distance, with a design that combines a lower center of gravity with a thinner face for more ball speed without losing forgiveness.
Cobra Puma Golf (booth 772) is unveiling the new Cobra Aerojet family of drivers, metalwoods and irons. The Aerojet drivers feature advanced aerodynamic shaping and a new PWR-BRIDGE weighting technology that positions the center of gravity forward for maximum speed. The Aerojet irons feature their own version of PWR-BRIDGE technology, and are available in traditional and One Length options. Puma is expanding its golf apparel line with the new Dealer pants and shorts, featuring a crisp, premium look that can go from the course to the office or a night out.
Callaway (booth 1643) is showcasing the new Paradym metalwoods and irons. The drivers feature a 360-degree carbon chassis and a new Jailbreak AI system to increase stability at impact, while the irons combine an AI-designed forged face with a new Speed Frame hollow body construction for fast ball speeds.
Bridgestone Golf (booth 1943) is partnering with FlightScope on OTTO Gen2, a new and improved version of its autonomous ball fitting technology.
Toptracer (booth 1613) is offering a chance to experience the entire Toptracer Range suite of products at PGA Show Demo & Fitting Day and during the PGA Show, with a number of new developments specifically for teaching professionals.
Srixon/Cleveland Golf/ASICs (booth 1443) has multiple new products across its brands. Srixon is introducing the ZX MK II woods, featuring Rebound Frame technology to deliver a pure transfer of energy from the clubhead to ball at impact. Cleveland Golf’s new RTX 6 Zipcore wedges have a new HydraZip face, UltiZip grooves and other unique technologies to ensure controlled spin from any lie.
PowerTee (Equipment Test Center 11) is giving attendees a chance to test its auto-tee turf practice stations that provide customized lie and turf interaction settings.
Mizuno USA (booth 1073) is releasing its new ST-230 metalwoods with CORTECH Chamber technology, featuring an encased stainless steel weight with elastomeric TPU, moving stress from the clubface and creating additional energy at impact.
Margin Golf (booth 4211) is showcasing its Margin Tee, a tee that can be used at grass driving ranges that remains in place for multiple ball strikes.
Squairz (booth 1973) is expanding its line of performance golf footwear with socks and shoe bags, all built on the believe that golf shoes are the foundation of every swing.
Makefield Putters (booth 1208) is building upon its momentum from last year’s PGA Show with new models featuring unique technology for rolling putts.
Golftini (booth 5389) specializes in fashionable skorts in a variety of prints and fabrics, and is showcasing its full line of women’s apparel that looks great on and off the golf course.
Skechers (booth 2442) is hosting U.S. Open winner Matt Fitzpatrick in from 10-11 a.m. on Wednesday, and highlighting its 2023 line of Go Golf footwear.
Lyle & Scott (booth 6371) is showing the latest from its men’s and women’s apparel lines, which feature premium and accessible price points in heritage styles along with modern designs.
ahead (booth 5957) is debuting two caps featuring the next evolution of its signature AeroSphere performance fabric. The Stratus structured and Frio unstructured styles are being formally introduced this week, featuring improved moisture wicking and breathability with updated closure systems.
Zero Friction (booth 2261) is introducing the Wheel Pro STRIDE, a wheeled golf bag with an electric motor. The bag includes Smart Follow Technology that will follow along behind a golfer while walking the course.
Signs By the Sea (booth 5383) is featuring a new Run-Off logo collection as part of its expansive line of tournament gifts, accessories and clubhouse décor.
CertiFresh Cigar (booth 5943) is showcasing new packaging, four new cigar brands and a growing list of custom accessories.
Divots Sportswear (booth 5772) is attending its 46th consecutive PGA Show, highlighting its Divots, Byron Nelson and Carnoustie apparel brands.
G-Tech (booth 5549) is expanding its line of heated golf apparel with new heated hoodies and vests, and updating its best-selling line of hand warmers.
Uneekor (booth 2043) is attending its fourth PGA Show with its innovative golf simulators. Three-time PGA Tour winner Cameron Champ is among those who use the simulators for a realistic practice experience, and the company is introducing the Balance Optix, a biomechanical system that focuses on lower body movement in the golf swing.
Radmor Golf (booth 7279) is featuring a number of new men’s and women’s products in its line of sustainable apparel, including the new Five-O Knit Jogger and Colton quarter-zip block pique pullover.
Links Drinks (booth 2929) is serving up two new flavors of “transfusions” in its line of canned cocktails. The new Front Nine and Back Nine flavors join the Classic flavor in the series of vodka-based drinks, and samples are available.
Caddie S.A.K. (booth 2920) is a new accessory from All-Pro Tactical, maker of bags and packs for military and law enforcement. The product can be strapped to a golf car to hold everything you might need during a round, from speakers and range finders to your car keys and wallet.
Perry Golf (booth 4073) has experts on site all week to discuss golf trips, tours and cruises to a wide variety of destinations with its PGA Travel Rewards Program.
Blue Tees Golf (booth 2401) is unveiling a number of new products for 2023, including a premium Bluetooth speaker with GPS capabilities, a GPS yardage device and a mobile app.
Ashworth Golf (booth 7173) is back at the PGA Show and returning to the U.S. apparel market. Fred Couples is once again the face of the brand, now operated by Newtimes Group.
FlightScope (booth 716) is integrating Titleist Radar Capture Technology into the Mevo+ and X3 modes of its launch monitors. This allows users to capture highly accurate spin data in indoor environments.
Original Penguin (booth 7452) is referencing classic designs from the 70s and 80s for its Spring 2023 collection, using modern fabrications and tailored, yet roomy, fits.
Branded Bills (booth 5484) is highlighting its new Artic Camo Performance and Elite hats, as well as quarter-zips and polos with the company’s high-quality customization options.
Jackets Required (booth 5756) is back at the PGA Show with its line of embroidered blazers for men and women, which are currently carried by 400 country club customers.
True Linkswear (booth 4373) is debuting its new LUX Hybrid shoes, along with a new All Day Jogger as part of its growing apparel line.
GolfForever (booth 2681) is a fitness product and software solution used by Ryder Cup Captain Zach Johnson and Masters winner Scottie Scheffler, and backed by a number of prominent trainers. Hands-on demonstrations are available throughout the PGA Show.
Birdie and Ace (booth 5657) is a new luxury brand featuring golf, tennis and pickleball activewear, designed for and by women.
Flyway Hats (booth 5991) is unveiling its 2023 golf collection, which includes iconic straw gamblers and fedoras, classic Ivy League caps and contemporary safari styles.
Innodesign (booth 3525) is introducing its new Inno-Fi single rider golf car, geared toward players who prefer to ride alone and facilities that would like to reduce the wear and tear on golf courses from heavier traditional golf cars.
Reflo (booth 7258) is making its first PGA Show appearance with its line of sustainable apparel, offering to plant five trees for every attendee that visits the company throughout the week.
Zebra Putters (booth 2601) is bringing back an iconic putter brand and look with the latest weighting and insert technology.
Spectrum Golf (booth 5659) is the apparel line launched by 11-year-old Carter Bonas at last year’s PGA Show. Bonas, who is autistic, has now created an entire line of shirts, pants, joggers, hats and accessories that is both comfortable and inspiring.
918 Booking (booth 3901) is a new booking platform for golf simulators to help players find and schedule sessions at nearby simulator facilities.
Breakfast Balls (booth 5567) is highlighting its large catalog of original and unlicensed apparel and accessory items, including the signature All-Day polo in a relaxed modern cut with more than 40 unique designs.
Zen Green Stage (booth 1361) is showing its indoor putting surface that can create realistic putting breaks, and is use at the PGA in Ireland National Training Academy at The Belfry in Ireland.
Vessel (booth 2301) is partnering with Carbitex, a leader in flexible carbon fiber technology, on its 10th Anniversary Carbon Fiber Collection of premium golf bags.
Tall Order (booth 5781) designs and sells fashionable and comfortable socks, briefs and T-shirts in regular and large sizes. Baseball star Aaron Judge is an investor in the company, which offers customization options even on small orders.
Skoni (booth 5283) is a new footwear company with a casual slip-on design and comfort-first fit, making their spikeless shoes a great choice for on-course and casual wear.
Swing Control (booth 5667) is introducing its FW23 Collection of sophisticated and performance-oriented golf apparel, including the Wonder Woman, Sand Dunes, Coral Reef and Smarties lines.
Julio Designs (booth 6259) is a woman-owned fashion jewelry company based in Frisco, Texas, offering handcrafted, made-to-order pieces from its team of female artisans.
Royal Albartross (booth 7373) is featuring new athleisure-inspired footwear, with fresh sneaker designs for men and a women’s line that is full of color and what founder Alex Bartholomew calls “devilishly sexy details.”
Selkirk Sport (booth 3281) is a leader in pickleball equipment, and is launching the new Vangaurd Power Air racquet. The company has a pickleball court on the PGA Show Floor, and will host clinics throughout the week, along with a celebrity match featuring Heisman Trophy winner Danny Weurffel, LPGA major winner Sherri Steinhauer and Wimbledon doubles champion JoAnne Russell on Wednesday from 1-3 p.m.
Britten Inc. (booth 3611) is showcasing the company’s foam sculpture capabilities by offering attendees a chance to win a foam sculpture for their golf facility.
BearFish Sports Apparel (booth 4755) is exhibiting at the PGA Show for the first time with its line of athletic headwear.
Golf Cutlery Gifts (booth 3827) is expanding its corporate gifts collection of laser-etched products, and is presenting a local junior golfer with a scholarship to compete on the Claret Junior Golf Tour in Florida.
Con.Struct (booth 5859) is a new apparel company using digital printing and bold designs – from its own fabric mill and sewing factories – to create eye-catching performance gear.
InfusenClip (booth 4109) by Birdie Everything is a new insect-repelling product created by LPGA Professional Robyn James, featuring a patented blend of herbs and essential oils.
Biion Footwear (booth 3473) is returning to the PGA Show with a renewed focus on golf footwear, including a new trainer design and a golf boot. The Biion Leisure Lounge will be open with live music and refreshments.
Vantage Tag Systems (booth 3433) is showcasing the new SR-1 single rider fleet golf car, an electric vehicle that can be used at golf facilities and golf communities.
Hot Girls Pearls (booth 4653) has line extensions to its freezable cooling jewelry, including the Chicklet Cooling Bracelet featured on Oprah Winfrey’s “O List” for January 2023.
Z.ONE EV America (booth 3455) is showcasing new battery technologies for golf cars and electric vehicles, including a pair of new golf car products from DY Innovate and new batteries from LG-NanoIntech.
Nassau Golf (booth 2506) is unveiling the all-in-one Revolve Golf Bag, which can be used with wheels attached as a push cart, as a standard carry/stand bag, or as a cart bag.
Castore (booth 6284) is a premium British sportswear brand making its U.S. debut this week. The company is offering the chance to win a VIP trip to the Lenovo United States Grand Prix, and a Happy Hour event on Wednesday afternoon.
The Golf Cap Company (booth 4205) is exhibiting at the PGA Show for the first time. The unique headwear features a short brim in the rear area to reduce sun exposure on players’ necks, adding comfort and sun protection.
Garmin USA (Equipment Test Center 1) and Awesome Golf are holding a competition using Awesome Golf’s simulator software from 2-4 p.m. on Thursday, with the chance to win a Garmin Approach R10 unit and a lifetime license to Awesome Golf.
DottyGreen Golf (booth 4001) is launching a new “closest to the pin rangefinder.” This rangefinder is built for use on the green, helping determine which player is away or closest to the pin.
Fore Craft Cocktails (booth 2905) is showcasing its ready to drink canned cocktails, including flavors such as the Transfusion, Fore Tea and others featuring vodka, tequila and other premium ingredients.
SafePlay Golf (booth 2598) is highlighting the made in the U.S.A. Monster Mat, an affordable and long-lasting range mat with a proprietary hitting surface that virtually eliminates hand and elbow shock.
Clarity.Golf (booth 2033) is hosting tech startup FeedbacK Coach AI to demonstrate a beta version of its new artificial intelligence body tracking system for coaches.
Trojan Battery (booth 3527) is unveiling the new Trojan Lithium-Ion 48V GC2 Golf Battery, and will have battery experts on hand all week to answer your questions.
ProTee United (booth 1573) is announcing three new affordable, high-speed camera-based golf simulator/launch monitors this week, meant for home, professional and commercial use.
2Thumb Grip (booth 2701) is showcasing its line of putter grips, including the popular Octogrip and the Pistol 7E.
PerryGolf is at the Visit Scotland stand (booth 4073) in the Travel Pavilion, showcasing was PGA Professionals can lead trips for members to the Home of Golf.