While many education opportunities will be offered on Tuesday at Demo Day at the Orange County National Golf Center, lots of additional education will be offered simultaneously back at the Orange County Convention Center (OCCC) and the Rosen Centre Hotel on behalf of the PGA of America, Association of Golf Merchandisers (AGM) and National Golf Course Owners Association (NGCOA).
PGA Show Education Conference offerings at the OCCC on Tuesday include “Making a Difference in the Lives of Your Employees and Golfers” by Andy Weissinger, PGA, at 1:30 p.m. in room W102; “Modern Pillars of Golf Operations” by Sara Dickson, PGA, at 2:45 p.m. in room W101; and “Learning to Lead” by Shawn Costello, PGA at 4 p.m. in room W102.
Association of Golf Merchandisers (AGM) will converge on the Orange County Convention Center on Tuesday for the annual AGM Conference. Included in the event will be keynotes from Phil Mershon of the Social Media Examiner, who will focus on using social media to your advantage, and Allison George, known in the industry as the “Wizard of Fun,” who will share how she brings her unique sense of inspiration to the world of golf.
Following the conference, AGM members are invited to the annual Product Preview Reception, where more than 100 golf vendors will provide a sneak peek at the collections being presented at the PGA Show.
The National Golf Course Owners Association (NGCOA) is conducting its annual Golf Business Conference at the nearby Rosen Centre Hotel on International Drive. While Demo Day is being conducted at Orange County National Golf Center on Tuesday, Golf Business Conference education sessions at the Rosen Centre Hotel will be eligible for continuing education credits from the PGA of America, as well as the Ladies Professional Golf Association (LPGA), the Club Management Association of America (CMAA), and the Golf Course Superintendents Association of America (GCSAA). Some of Tuesday’s Golf Business Conference presentations include Marketing AI Institute Founder and CEO Paul Roetzer discussing “Transforming Your Golf Business with Artificial Intelligence” and Sage Policy Group Chairman and CEO Dr. Anirban Basu on “Economy Exploration: The Good, The Bad and The Ugly.”